Attracting and retaining top talent is the #1 challenge faced by organizations today.
One of the best strategies to succeed in the competition for high performing employees is to become an employer of choice with a positive internal as well as public perception. A current trend in working toward this goal is to beef up on the benefits. Successful organizations are paying attention to the difference in preferences between the generations in the workplace. Younger employees are looking for flexibility in their work hours and work location, opportunities to improve their skills, frequent feedback and validation and a value of work/life balance. Improvements in these areas should be celebrated within the company and promoted externally.
“By committing to a common purpose and engaging all employees, companies plant seeds of pride and ownership. Offer visibility to employees who will carry the corporate torch. A workforce of engaged ambassadors empowers every branding program with credibility and grassroots recognition.”
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